The IKEA instruction manual

I am mildly fascinated by instruction manuals. My favourite is the Lego manual that we used to fondly refer to as the "idea book". The IKEA manual is as good.

I wish that a lot of typical communication is structured as well as Ikea's instruction manuals. We struggle with our Navaratri steps every year - and I dont see why that should be the case.

We sometimes struggle with game rules - ditto.

So, yes there is much room for looking at different types of communication in a different manner.

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The man who saved Pumpelsdrop

This was a story we had in college if I am not mistaken. Perhaps it was in school, but a delightful story it was. The story goes somewhat like this ( reproduced from here ), but the college version we had was slightly different from this. I t was a dull, gloomy and a depressing morning in a town named Pumpelsdrop in northern England. The Great Depression had brought all the businesses to a standstill. The bored automobile dealer was spending time alone, as usual. But, this seems to be an unusual morning as an odd entity (customer) appeared on the horizon. A man in a bright suit walks up to the dealer and says, "I need to buy a Rolls Royce Phantom II. We have a business conference coming up and I need to impress my customers". Then proceeds to pay 10% of the deal with a single check for 2000 pounds. The rest he says will pay when he takes the delivery. The auto dealer was stunned. He was delighted to hear that someone is holding a business conference of some kind and

The Mintzberg triangle

At a recent training, someone spoke about the Mintzberg triangle. I located it here . Image from that page reproduced here. The page linked above has a better explanation of diagram above, but what intrigued me was that the triangle exists for practically anything. The facilitator referred to this in the context of facilitation. Of how facilitation has science, craft and art to it. That is so true, I thought. Worth a thought! Need to read of Mintzberg though...

On sales techniques

Just as we speak, I received a spam sales mail. As an L&D head, I receive a whole bunch of sales "spam". Not all of it classifies as spam, let me clarify. But a badly crafted sales message is spam. Similarly, A mail that does not take the organization need into account. A mail that uses techniques like "can we meet this week or next" is pointless - because I dont intend to meet - because your mail did not connect to our need at all. A mail that is not compelling. A mail that has no differentiator. Yes, you are a training company and yes, I am a potential client. Yes you need to get my attention and I might be happier ignoring it. So, how to make that transition? To me the method is to stand out, make the other curious and thats it. When the need arises the client will come (having been on the other side). Someone I had 5 years ago will be working with us because they are "different" - and that is what we seek now. But my point is - unless your cus

Serendipity and Learning

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