Serendipity and Learning

 Recently, I worked on an assignment for a youngish audience. The audience was just out of college and getting used to corporate life for a year or two in most cases. These would be people who are in their mid twenties. Born in the late 90s - this audience is our first experience of the generation gap. The generation gap is a big one for facilitators. For many reasons, but the outcome of that is that the audience doesnt connect with you.  By the time the 90s kids were in school - they would have had access to the internet and have been largely techno savvy.  That was the problem statement. How do we build content in a way that it resonates with this audience.  And thats when it struck us - to use gaming as an analogy. And showed corporate life from a viewpoint of a game that they need to play, collect coins, gain power ups and move up levels.  This simple construct, resonated so well with the audience - we had not imagined it striking such a strong chord.  ...